In Australia, dustjacket-envelopes encourage consumers to gift finished books to charity

In Australia, dustjacket-envelopes encourage consumers to gift finished books to charity

screen_shot_2016-11-29_at_09-24-29_720
Enjoy this article? You may also be interested in our Spotlight on UAE Innovation Snapshot >>
ga('send', 'event', 'Media & Publishing', 'article', 'article-industry-impression', {nonInteraction: true});ga('send', 'event', 'Non-profit, Social cause', 'article', 'article-industry-impression', {nonInteraction: true});

Libraries and book publishers are now having to compete with the digital publishing world if they want to survive. We’ve already seen Ljubljana City Library create surprise book packs based on genre to engage its customers, and now Australia-based project Mailbooks For Good is making it easier for readers to donate books to charity once they’ve read them, by including dustjackets that double as pre-paid, pre-addressed envelopes.

screen_shot_2016-11-29_at_09-24-29_720
Enjoy this article? You may also be interested in our Spotlight on UAE Innovation Snapshot >>

Spotted another good idea???
Join our network and earn rewards

Add to my folders:

Select any pre-existing folders to add the current post to. Posts will be added to a 'default' folder if nothing is selected.

Create a new folder (Optional)

Separate with commas to add multiple folders. The current post is automatically added to any new folders you create (e.g. my new folder, my second folder).

Add

Remove from my folders

Below is a list of folders where the current post appears in. Select the folder you wish to remove it from.

Update