In Brazil, Hellmann's prints customized recipes on grocery shoppers' receipts
Food & Drink
As part of a recent ad campaign for Hellmann's mayonnaise in Brazil, recipes tailored to the ingredients the shopper had just purchased were printed out on the store receipt.
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1st June 2012
Website: www.hellmanns.com.br
Contact: www.hellmanns.com.br/fale_conosco
