In-store wave riding
We’re constantly looking for innovative ways to improve the Springwise experience, and so we’re now introducing BeeLine Reader, a new technology that helps you read more quickly and efficiently. To learn more about BeeLine Reader, an award-winning startup funded by Intel Capital, see BeeLineReader.com.
Sporting goods retailers that cater to divers, bicyclists and skiers strive to build their customer base into a community, frequently organizing outings, classes and gear clinics. The events cement long-term customer relationships and the experiences help those customers make the most of their purchases. (See our sister-site trendwatching.com’s briefing on status skills for more examples of helping customers master skills.) A Florida extreme sports store called Adrenalina has gone to the next level by bringing the excitement of its surfing products right into its shopping mall space. Enter the FlowRider: an in-store surfing simulator that creates an artificial wave using…
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