Innovation That Matters

No need to nip out for that forgotten item with Weezy’s curated selection of groceries from local suppliers, available in short order | Photo source Weezy Group Ltd.

London startup promises groceries delivered in 15 minutes

Food & Drink

Weezy can accomplish this by offering a “curated selection” of groceries and using small fulfilment centres located in individual postcodes

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Spotted: Same day groceries too slow for you? How about groceries in 15 minutes? As the COVID-19 pandemic has gathered pace, so has the speed of grocery delivery services. Weezy, a new startup that has launched in London, is now offering 15-minute grocery delivery within the London postcode, SW6.

The app works like many other grocery delivery apps—you fill your virtual basket with groceries from the app or webshop. The order is picked and packed at a very local fulfilment centre and delivered by a “Delivery Weezard” on an electric moped or bicycle, in as little as 15 minutes. The company can accomplish this feat of speed by offering a “curated selection” of groceries, rather than a complete range, and by using small fulfilment centres located in individual postcodes. As such, the main niche for Weezy is likely to be in small fill-in trips, rather than a big, weekly shop, but they also provide locally-sourced items. 

The company recently raised €1.1 million in pre-seed funding and its backers include Ocado’s former head of retail and an early funder in Australian delivery firm Deliveroo. The startup plans to open up to 15 more fulfilment centres in the UK’s capital by the end of next year, before setting its sights on broader UK expansion.

“No other service delivers as quickly,” says Weezy CEO and co-founder, Kristof Van Beveren. “Our hyperlocal fulfilment centre model works since we are able to optimise the space for fast picking and packing while having low property and fit-out costs, thereby keeping prices in check. This, coupled with our in-house team of riders, allows us to offer the fastest and friendliest grocery delivery service. And, compared to convenience stores, Weezy has better pricing and a broader and more premium range of products”.

Driven by the coronavirus pandemic and increasing consumer demand, the grocery space is heating up. At Springwise, we have kept a close watch on this trend, with our coverage of innovations such as a platform that allows gig shoppers to transition to business owners and apps to skip checkout.

Written By: Lisa Magloff

Explore more: COVID-19 Innovations | Food & Drink Innovations



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