Jeans brand offers hot showers and clean undies

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There's no doubt about it: Italian jeans brand Diesel is hitting the festival circuit this summer. A few days ago, we wrote about the limited edition, mud-resistant jeans they designed for Denmark's Roskilde festival. Another spotting came in from Pinkpop, a Dutch overnight music fest that took place last week. At Pinkpop, Diesel kindly provided hot showers, including fresh towels, shower gel and a little something for those pesky hangovers. Festival-goers who showed up between 11 am and noon—the 'One Hour Happy Shower'—were also treated to free underwear. Needless to say, the Dutch kids showed up en masse and the…

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