Funding service targets eBay merchants
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All businesses need capital to grow, and that includes online merchants. Yet such e-commerce vendors are underserved by the financial services industry because traditional underwriting and funding criteria do not account for a virtual commerce business model or the value of recently sold inventory. So believes Atlanta-based Kabbage, which recently launched a new funding service that targets eBay merchants specifically. Online vendors begin with Kabbage by entering their eBay marketplace ID. Using that, Kabbage checks their activity and history on the marketplace; if both are sufficient, it asks the retailer to complete an application. That application is far briefer than…
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