Live streaming platform lets online customers browse physical stores

Live streaming platform lets online customers browse physical stores

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The gap between the online and offline world is growing ever smaller. We have already seen live streaming and virtual reality used by the real estate industry to enable house-hunters to view properties remotely, and now GoInStore is opening those functionalities up to other retailers too. The video streaming platform connects online shoppers with physical stores and showrooms via smart glasses worn by customer service assistants, enabling them to view and experience the products from the comfort of their own home.

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