In London, customers design and print fashion items live in-store

In London, customers design and print fashion items live in-store

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Hot on the heels of our recent coverage of Canada’s walk-in BITE lipstick laboratory, which enables consumers to quickly create their own unique cosmetics, we’ve now come across another example of fast fashion. Opening in London’s Carnaby Street for a limited time of four weeks, YrStore is a pop-up store that sells garments designed and printed by the customers themselves.

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