Retail chain for brain games targets aging population

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In 2006, the US counted 37.3 million aged 65 or older. By 2030, the US Administration for Community Living expects the number will have increased to 71.5 million. With this burgeoning market clearly in mind, Marbles: The Brain Store is urging the residents of Chicago to "outsmart their age" with a range of products to help maintain mental agility. The company has launched four retail outlets in the region in just over a year. The stores offer over 200 products categorized by the brain function they target: memory, critical thinking, coordination, visual perception and word skills. Products range from books…

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