Men’s tailoring service comes to the office
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The men's fashion market is one that's growing at a much faster rate than the women's, but this doesn't mean the fundamentally lazy nature of men has changed. We've already seen Hointer use in-store QR codes to make jeans shopping less hassle for men, and now Singapore's Edit Suits Co. is offering a service that will measure up tailored suits and shirts wherever the customer is. According to co-founder Reto Peter: "Men are lazy shoppers, but they’re loyal. Great service counts, and if you convince them you’re brilliant, they will stick to your brand until something drastic happens." So rather…
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