Merch subscription business model for artists

Merch subscription business model for artists

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Making a living as an artist is often a struggle. While the art pieces themselves can pull in impressive prices, there are no guarantees that one sale will lead to another. Musicians have long supplemented their income with merchandise such as T-shirts and signed posters, and now painter Sarah Ashley Longshore is bringing merch to the art world. The New Orleans-based painter recently launched her Artgasm project, which enables her to cut out the middle-man and sell limited edition art merchandise directly to collectors via annual subscriptions.

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