Microfinance meets mentoring

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With the aim of eradicating poverty through business, C4-World is setting up a global investment platform that allows individuals to invest directly in African businesses. Last year, we featured something similar: Kiva, a peer-to-peer microlending organisation that connects private lenders to entrepreneurs in the developing world. Unlike Kiva, C4-World's 'MyC4' investors can expect to receive a return on their investment. The premise is to treat entrepreneurs in Africa as business partners, with return on investment being the most solid foundation for keeping the model moving forward. Another important difference is that MyC4 is focusing on knowledge as well as capital.…

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