New sneaker brand depends on crowds for design

ga('send', 'event', 'Fashion & Beauty', 'article', 'article-industry-impression', {nonInteraction: true});

More crowdsourced innovation! A startup based in Portland aims to harness the creativity of the crowds to build a new sneaker brand. Ryz, which is still in beta, lets users submit graphic designs for a high-top sneaker model. Members vote for their favourite designs, and the sneakers that get the most votes are taken into production. Designers receive a one-time payment of USD 1,000 plus one dollar for each pair sold. Shoes are priced at USD 90, and are produced in limited runs. Issues like manufacturing, shipping and sizes aren't as straightforward for shoes as for t-shirts or posters, which…

Spotted another good idea???
Join our network and earn rewards

Add to my folders:

Select any pre-existing folders to add the current post to. Posts will be added to a 'default' folder if nothing is selected.

Create a new folder (Optional)

Separate with commas to add multiple folders. The current post is automatically added to any new folders you create (e.g. my new folder, my second folder).


Remove from my folders

Below is a list of folders where the current post appears in. Select the folder you wish to remove it from.