Online marketplace uses video and tagging for interactive promotions

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Online marketplaces are nothing if not ubiquitous, but most still rely on text and photos to describe the goods on offer. Not so VideoDeals, a Dutch site that lets sellers tap the power of videos and tagging to promote their products interactively. Anyone can create an account and upload a product video to, which is now in beta. Then, using the site's tagging technology, they can place interactive “buy” tags on the items they wish to sell, enabling viewers to order the product being displayed simply by clicking in the video. Whether for individual sellers advertising a single product…

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