Airbnb for outdoor advertising marketplace
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Sites like Zillow have been credited with bringing transparency to the real estate market by making local housing prices and estate agent info accessible. Following its transparency agenda is Billboard Bazaar, who are aiming to similarly transform the Out Of Home (OOH) advertising market. https://youtu.be/QR2B0A0lYjw Billboard Bazaar provides a cloud-based database that allows owners of potential OOH advertising space to list their property and its value in an open platform marketplace. Advertisers can then approach owners directly, offering a fair price to buy or rent by comparing what others are paying for similar geographic locations. Creating a single platform for…
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