Parking operator launches car-sharing service

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Springwise readers are already well-acquainted with Zipcar, the car-sharing service we first featured back in 2003. In April 2007 we wrote about Zipcar’s partnership with ParkAtMyHouse.com in the UK, allowing its cars to be dispersed even more finely throughout the parking spots of London. Now, thinking along similar lines, one of the leading parking operators in New York City has launched its own, competing car-sharing service for residents of the Big Apple.

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