Personalized bargain app gives customers 60 seconds to grab deals

Personalized bargain app gives customers 60 seconds to grab deals

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Though many already like to shop on the basis of what is on sale, a bargain works even better when it is tailored to the customer. The team behind a new app, Benjamin, is the latest startup to subscribe to that philosophy. Offering personalized bargains from brand partners, the app marries tailored offers with a Tinder-style buy or pass interface that gives consumers only 60 seconds to make their reduced-price impulse purchases.

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