Personalized in-flight magazines at Heathrow’s Terminal 1
We’re constantly looking for innovative ways to improve the Springwise experience, and so we’re now introducing BeeLine Reader, a new technology that helps you read more quickly and efficiently. To learn more about BeeLine Reader, an award-winning startup funded by Intel Capital, see BeeLineReader.com.
Earlier this year we wrote about idiomag, the personalized digital magazine about music, and soon travellers at London's Heathrow Airport will be able to create something similar--but in hardcover format--for use in-flight. Starting early next month, global banking giant HSBC is offering passengers at Heathrow's Terminal 1 a chance to select magazine articles on topics they're interested in and have them bound into a hardback form they can take on their flight, according to Marketing Week. Through a kiosk located beyond security at Terminal 1, travellers will be greeted with an HSBC-branded hardback magazine cover. They'll then browse the diverse…
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