Polish Instagram users can read the start of new books for free
We’re constantly looking for innovative ways to improve the Springwise experience, and so we’re now introducing BeeLine Reader, a new technology that helps you read more quickly and efficiently. To learn more about BeeLine Reader, an award-winning startup funded by Intel Capital, see BeeLineReader.com.
The rise in online activity has contributed to a troubling decline in people reading for pleasure. The interactivity and immediacy of smartphones may offer readers something that a paperback cannot, but now we're seeing numerous initiatives which use these very features to encourage literacy and win back readers. Last year we wrote about Massively — an interactive storytelling platform that gets readers to text with the characters, and now, Poland's largest book retailer Empik have launched the #storygram campaign — promoting upcoming books by sharing the first chapters via Instagram. Followers of @storygram_empik recieved the first chapter of an upcoming…
Spotted another good idea???
Join our network and earn rewards