Buyers Billboard is a real estate platform focusing on what buyers want. The site shifts the onus onto sellers, who must approach those who may be interested in their property.
Whereas most real estate sites let buyers look for homes from among the myriad options sellers have officially listed, UK-based Buyers Billboard takes a different approach. Instead, the site shifts the onus onto sellers, who must approach those who may be interested in their property. Now in beta, Buyers Billboard is similar in many ways to the other intention-based real estate ventures we’ve already looked at, including Australian Love That Place, but it works a little differently. Specifically, buyers looking for a new home begin by listing their specifications, including size, location and price. Then, potential sellers can input the details of the property they’re planning to sell, regardless of whether it’s already been listed. Buyers Billboard then provides sellers with a list of buyers whose needs seem to match well — even indicating with a percentage how close that match is — giving sellers the opportunity to contact those that look particularly promising. In that way, buyers get an easier time by letting sellers come to them, and sellers can test out the market before they officially list their home. Using Buyers Billboard is free for buyers, while sellers pay a flat fee of GBP 150 if they find a buyer through the site. Time to put buyers in control with a like-minded approach in your neck of the real estate woods? Spotted by: David Lomas