Sachet marketing, Asian style
We’re constantly looking for innovative ways to improve the Springwise experience, and so we’re now introducing BeeLine Reader, a new technology that helps you read more quickly and efficiently. To learn more about BeeLine Reader, an award-winning startup funded by Intel Capital, see BeeLineReader.com.
Remember our Small is Sundara article? Or our piece on Mexican Banco Azteca selling small loans in retail stores? Well, with more of the world gaining in purchasing power, however modest it sometimes may be, innovative micro-selling methods continue to reap the benefits. From mini-sachets of Unilever shampoo to micro-loans from a big financial institution.
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