Self-destructing book vanishes after 24 hours
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The online world is a wonderful maze of distractions, and consumers could be forgiven for allowing their attention to wander from whatever it was they picked up their tablets and smartphones to do in the first place. But multi-million selling author James Patterson decided he wasn’t going to let anything divert readers’ eyes from his latest novel Private Vegas. Over the last five days, Patterson has released 1000 advance digital copies of the thriller, dubbed the self-destructing book, complete with a 24-hour digital timer: when the time runs out, the book vanishes. Each page, once swiped to left, disappears, and readers have been encouraged to race each other, comparing their progress on a website. The idea is to force the reader into a concentrated and intense reading experience.
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