Sensors alert drivers to oncoming traffic on hairpin bends
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National Geographic lists India’s Jammu-Srinagar Highway as one of the world’s most dangerous. Numerous hairpin bends with two to three kilometer drops at the edge combine to make it also one of the most deadly. Speeding drivers have no way of knowing what is coming around the corner. Until now, that is. HP Lubricants and creative agency Leo Burnett India designed the #RoadsthatHonk smart sensors to help reduce traffic accidents and improve general driving practices along the road.
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