Search for a book, get a virtual bookshelf of suggestions

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We were impressed with BookRabbit a few years back by the way it incorporated a social element into book shopping. Now, ShelfLuv takes a different but no less intriguing approach by using instant search technology to present users with a virtual bookshelf of suggestions as they type. Users of Chicago-based ShelfLuv simply type in a favorite author or genre. As they do, a virtual bookshelf on the screen is populated and updated with suggestions based on what they've typed so far. Beautiful graphics make the shelf a pleasure to behold, and clicking on any individual book launches a dedicated window…

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