Smart garments measure customers’ exact body shape to avoid online clothes returns
We’re constantly looking for innovative ways to improve the Springwise experience, and so we’re now introducing BeeLine Reader, a new technology that helps you read more quickly and efficiently. To learn more about BeeLine Reader, an award-winning startup funded by Intel Capital, see BeeLineReader.com.
Consumers can now buy any type of fashion without hitting the high street, but online stores still have one glaring problem — there's no true digital equivalent of the fitting room on the web. Ideas such as UPcload — the platform that uses a webcam to take shoppers' measurements at home — have offered a decent attempt in the past, but now Israel's LikeAGlove uses wearable technology to accurately calculate body shape, automatically showing users which size to buy online.
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