Smartphone app brings digital benefits to print publications

ga('send', 'event', 'Media & Publishing', 'article', 'article-industry-impression', {nonInteraction: true});

As newspapers and magazines struggle to find solutions to decreasing audiences — a problem driven by competition from digital media — Switzerland-based Paperboy hopes to offer a solution, with a smartphone app that uses image recognition technology so users can easily share, save and digitally explore content from printed media.

Add to my folders:

Select any pre-existing folders to add the current post to. Posts will be added to a 'default' folder if nothing is selected.

Create a new folder (Optional)

Separate with commas to add multiple folders. The current post is automatically added to any new folders you create (e.g. my new folder, my second folder).


Remove from my folders

Below is a list of folders where the current post appears in. Select the folder you wish to remove it from.