At South Africa airport, yawns trigger free coffee for passengers
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We've already seen Israel's CupsTelAviv scheme enable coffee lovers to get unlimited cups through a paid subscription. But for jetlagged airplane passengers who need an instant hit, the Bye Bye Red Eye advertising campaign featured a machine delivering free coffees triggered by a yawn. Developed by creative agency Joe Public for coffee brand Douwe Egberts, the scheme involved a typical coffee-dispensing machine with a twist – there was no way to pay for a drink. Instead, the device was fitted with facial recognition technology that could detect when passersby started to yawn. The machine then instantly began to pour a…
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