Swap your location data for airline miles
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With the number of flights increasing year on year, it is perhaps unsurprising that Springwise has covered various innovations surrounding airline miles. Back in 2012, we saw a social innovation that allows users to donate their airline miles to the terminally ill so that they can visit their relatives. Then in 2014, there was this flight comparison platform that allowed those looking for flights to factor in high reward miles when searching for their best option. Now Placed, a location analytics specialist, has released a new app, Frequent Flyer, in which customers opt-in to location measurement in exchange for airline miles.
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