In Sweden, taxis offer backseat therapy sessions

ga('send', 'event', 'Health & Wellbeing', 'article', 'article-industry-impression', {nonInteraction: true});ga('send', 'event', 'Tourism & Travel', 'article', 'article-industry-impression', {nonInteraction: true});ga('send', 'event', 'Transportation', 'article', 'article-industry-impression', {nonInteraction: true});

Regular readers of Springwise may remember cab service Taxi Stockholm, which has been featured before for its Taxi Trails app, which uses heatmaps of cab journeys to give tourists an idea of the most popular locations in the Swedish city. Now the company is back with another innovation, offering cab therapy sessions to customers suffering from winter blues. According to, the company carried out a survey that found that many customers see taxi rides as a time for reflection. Taking inspiration from the fact that many people enjoy having a chat to a taxi driver while traveling from A…

Add to my folders:

Select any pre-existing folders to add the current post to. Posts will be added to a 'default' folder if nothing is selected.

Create a new folder (Optional)

Separate with commas to add multiple folders. The current post is automatically added to any new folders you create (e.g. my new folder, my second folder).


Remove from my folders

Below is a list of folders where the current post appears in. Select the folder you wish to remove it from.