Taxi creates music based on the environment it is travelling through
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Both consumers and businesses usually see transportation as a fairly functional necessity, rather than an enjoyable way to get around a city. Coming at it from a different perspective, the Make The City Sound Better project hopes to provide a new experience for passengers by equipping a London black cab with the technology to create music based on the locations they are passing through. Conceived by Denmark-based audio product manufacturer, AIAIAI, in collaboration with UK sound artist Yuri Suzuki, the campaign saw the taxi fitted with microphones and large speakers. Sounds collected by the microphones were translated in real-time through…
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