The Beautiful Ones

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Beautiful people have always had it easier, but in today's appearance-obsessed society it really pays to be one of the Beautiful Ones. As no event, party, night out, shopping spree or fancy dinner is complete without pretty people serving, tending, hosting, welcoming or just chatting, a whole new market for renting out aspiring models who can just 'be', is opening up. Witness the success of Dutch temp agency Models at Work, which has 150 aspiring/beginning models on file. Corporate clients like Martini, Bacardi, Moet & Chandon, Coca Cola, Puma, G-star, Cartier, MTV, Elle, Esquire, T-Mobile use the agency to make…

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