A cat’s eye view tour of Hiroshima town

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Weird Of The Week: This is part of a series of articles that looks at some of the most bizarre and niche business ideas we see here at Springwise.

Tourism in the port town of Onomichi must have seen better days, because in an effort to improve things, the Hiroshima prefecture is taking inspiration from the Internet's favorite animal. Echoing Google Street View's 360 degree cameras, the board has introduced Cat Street View. The navigation website invites users to follow several unusual routes around the city through the eyes of a feline avatar. Users encounter some of Onomichi’s famous cats along the way, seeing cute pictures and hearing backstories. Some routes even traverse through back alleys and rooftops, going only where curious cats dare to venture, giving viewers a…

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