In Turkey, investors put their money into new startups while they fly
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Regular readers of Springwise may remember Virgin Atlantic's in-flight art gallery, which helps passengers with cash to spend find a new piece of art for their home. Now Turkish Airlines is introducing its Invest on Board program, enabling investors to discover and support new businesses while they fly. Developed for the airline in collaboration with startup incubator eTohum, the scheme will be a part of the in-flight entertainment for business class customers. Taking the form of a video channel, passengers can browse pitches by ten new startups predominantly from Turkey — currently including an independent game studio, e-commerce platform, and…
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