In the UAE, coffee chain's cup sleeve is printed with the hour's top headline
Publishing & Media
Recognizing that reading a newspaper often goes hand in hand with drinking coffee, Y&R Dubai adapted coffee chain Tim Hortons' coffee cup sleeves into an advertising medium for Gulf News.
Sign in or buy a plan to view this innovation
6th June 2012
Website: www.yr-dxb.com
Contact: www.yr-dxb.com/yr-contact