Innovation That Matters

An Uber for haircuts

Fashion & Beauty

Shortcut is an on-demand grooming service that comes to customers wherever they are.

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Consumers are always wanting products and services more quickly and easily. The popularity of services such as Uber, and the multiple on-demand businesses it’s inspired is testament to that. The hairdressing industry is no different, and aiming to replace appointment waiting lists and trips to the barber, Shortcut is an on-demand grooming service that comes to customers wherever they are.

Users simply provide their name, number and e-mail address and select the service they need — whether it’s a trim, a full haircut or a shave. After booking a time slot, the service then sends a professionally trained barber or stylist to their home, office or hotel room. Users can book an appointment for up to four people at a time, and the more in their group, the cheaper each haircut becomes. Price start at USD 75.

Shortcut is currently available in New York, as an iOS app. On-demand services such as these are becoming more and more popular, and it’s easy to see how the service is beneficial for those who can’t find the time to get to a hairdressers after work or at the weekends. Are there other service that could offer this kind of on-demand availability?



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