Uber offers unlimited rides pricing option
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Uber is fast overtaking its competitors as it grows at an unprecedented rate. In its most recent round of funding it was pegged at USD 62.5 billion, and it now sits alongside Mcdonalds, Apple, Facebook, Disney and General Motors as one of the world’s largest companies. Springwise has covered a number of innovations looking to fill gaps in the ride sharing economy, or to outperform Uber in certain areas. Amongst them, a non-profit startup that fills the space left when Uber left Austin Texas, and a startup that launched a fleet of driverless taxis, just pipping Uber to the post. Now the multi-billion dollar company is trialling a subscription model which incentivizes using Uber over other competitors.
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