Wine selling & storytelling
We’re constantly looking for innovative ways to improve the Springwise experience, and so we’re now introducing BeeLine Reader, a new technology that helps you read more quickly and efficiently. To learn more about BeeLine Reader, an award-winning startup funded by Intel Capital, see BeeLineReader.com.
Products that carry a sense of place or provenance are coveted by consumers for a variety of reasons, from environmental concerns to shifting perceptions about what constitutes value. As people move away from mass consumption to unique products and memorable experiences, the importance of storytelling deepens. Which is a boon for smaller companies, who are often more closely in touch with their product and history. We recently spotted a great example in Copenhagen.
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