Wise Words with Ernests Stals
We’re constantly looking for innovative ways to improve the Springwise experience, and so we’re now introducing BeeLine Reader, a new technology that helps you read more quickly and efficiently. To learn more about BeeLine Reader, an award-winning startup funded by Intel Capital, see BeeLineReader.com.
Ernests has spent the last six years working on startup projects, experimenting with technologies such as QR codes and Bluetooth. However, in 2008, he built a geographic recommendation engine that would provide the basis for his new company, Reach.ly. Reach.ly is focused on finding potential new guests for hotels. Toward that end, the service uses a complex set of algorithms to monitor Twitter for mentions of planned trips. Results are presented on a dashboard, allowing hotels to reach out to visitors who are heading their way. Hotels can then communicate with those potential guests through the Reach.ly interface, whether by…
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