With new mobile app, friends help the broken-hearted to get over their ex-lover

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After having discovered the Virtual Fridge Lock we got word of yet another offering designed to employ peer pressure with users’ best interests in mind. Rather than dieting, however, the latest spotting focuses on personal relationships. Specifically, Guaraná Antarctica’s Ex-Lover Blocker app aims to give friends the tools they need to help a heartbroken friend get over an ex-lover.

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