World’s first AI-driven television advertising

ga('send', 'event', 'Uncategorized', 'article', 'article-industry-impression', {nonInteraction: true});

Smart technology has enabled a new range of advertising such as AR advertising that projects images into the air. Another example is a zero packaging store that uses AR to supply product details. British television broadcaster – Channel 4 – has announced the world’s first TV advertising technology that uses artificial intelligence. The AI technology, ‘Contextual Moments’ allows the broadcaster to display adverts from brands next to relevant TV scenes. For the first time, advertisers will be able to place their ads in linear TV shows during scenes that are relevant to their brand. To use the service, purchasable bundles…

Spotted another good idea???
Join our network and earn rewards

Add to my folders:

Select any pre-existing folders to add the current post to. Posts will be added to a 'default' folder if nothing is selected.

Create a new folder (Optional)

Separate with commas to add multiple folders. The current post is automatically added to any new folders you create (e.g. my new folder, my second folder).


Remove from my folders

Below is a list of folders where the current post appears in. Select the folder you wish to remove it from.